Publications

@article{34350ddd5b1e4a6aa7814da4ba14b2eb,

title = {Enterprises’ Servitization in the First Decade: Retrospective Analysis of Back-End and Front-End Challenges},

author = {Natalia Kryvinska and Sebastian Kaczor and Christine Strauss},

doi = {10.3390/app10082957},

issn = {2076-3417},

year  = {2020},

date = {2020-04-24},

journal = {Applied Sciences},

volume = {10},

number = {8},

publisher = {MDPI AG},

abstract = {The concept of servitization provides major benefits both for the performing company and for the profiting customer. Thus, during the last years many companies were heading for this well-proven direction tempted by expectations, but have been possibly even not aware of some inherent challenges. Since there are some issues even threatening the existence of companies, and some other rather easy to overcome, it is by all means necessary to consider and deal with this matter. Hence, this paper provides an insight into pitfalls in servitization named “service paradox” and addresses corresponding managerial issues. To operationalize the challenges of servitization, this paper suggests a separationamong internal back-end challenges and customer-facing front-end issues, which represents the applied framework for their examination. Besides, the matter of appropriate pricing and the inherent shift of risks towards suppliers are discussed. Finally, the last part concludes the analysis outputs and gives suggestions for the future strategies in the enterprise servitization.},

note = {Publisher Copyright: textcopyright 2020 by the authors.},

keywords = {BUSINESS MODEL INNOVATION, DESERVITIZATION, enterprise, IMPACT, OF-THE-ART, OPERATIONS, PRODUCT FIRMS, product-service-systems, service science, SERVICE-DOMINANT-LOGIC, servitization, SYSTEMS, TECHNOLOGIES, TRANSFORMATION, value co-creation},

pubstate = {published},

tppubtype = {article}

}

@article{b1ad6d92042446ec893f8281a0832342,

title = {Service Systems and Service Innovation: two pillars of Service Science},

author = {Marina Stoshikj and Natalia Kryvinska and Christine Strauss},

doi = {10.1016/j.procs.2016.04.118},

issn = {1877-0509},

year  = {2016},

date = {2016-01-01},

journal = {Procedia Computer Science},

volume = {83},

pages = {212--220},

publisher = {Elsevier},

abstract = {Service science is perceived as a multidisciplinary approach with the service system as its most important element. The services we use are provided through a certain service system, whereas service system has a specific structure and creates value through defined interactions between its entities, as well as through interactions with external service systems. On a large scale, economy as a whole may be interpreted as one huge service system, containing a variety of entities and interrelated sub-systems. Thus, we provide in our work an analysis of how service science deals with the interaction within and between service systems creating value. And, as one goal of service science and service systems is to provide a basis for service innovation, through which cost efficiency and value creation is enabled, we discuss how service innovation explores means of securing knowledge leadership, which is crucial for further growth of the service sector.},

note = {7th International Conference on Ambient Systems, Networks and Technologies (ANT) / 6th International Conference on Sustainable Energy Information Technology (SEIT 2016)), ANT 2016 ; Conference date: 23-05-2016 Through 26-05-2016},

keywords = {BWL, CMI, DOMINANT LOGIC, FRAMEWORK, SERVICE, Service Innovation, service science, Service System, value co-creation},

pubstate = {published},

tppubtype = {article}

}