Publications
2014
Kryvinska, Natalia; Kaczor, Sebastian; Strauss, Christine; s, Michal Greguv
Servitization Strategies and Product-Service-Systems Konferenzbeitrag
In: Zhang, Liang-Jie (Hrsg.): 2014 IEEE World Congress on Services (SERVICES 2014), S. 254–260, IEEE Computer Society Press, 2014, ISBN: 978-1-4799-5069-0, (Publisher Copyright: textcopyright 2014 IEEE; 2014 IEEE 10th World Congress on Services, SERVICES 2014 ; Conference date: 27-06-2014 Through 02-07-2014).
Abstract | Links | BibTeX | Schlagwörter: Business Models, Product-service-systems (PSS), SERVICE, service science, servitization, value co-creation
@inproceedings{d676ed974510477b97c7f6983a6ded4d,
title = {Servitization Strategies and Product-Service-Systems},
author = {Natalia Kryvinska and Sebastian Kaczor and Christine Strauss and Michal Greguv s},
editor = {Liang-Jie Zhang},
doi = {10.1109/SERVICES.2014.52},
isbn = {978-1-4799-5069-0},
year = {2014},
date = {2014-01-01},
booktitle = {2014 IEEE World Congress on Services (SERVICES 2014)},
pages = {254--260},
publisher = {IEEE Computer Society Press},
abstract = {This paper attempts to explain the concept of servitization in order to declare and emphasize its capabilities in being an influential strategy that provides competitive advantage in manufacturing industries. This is conducted by a detailed elaboration of its notion and origins in the literature as well as the characteristics and processes regarding value co-creation, which in turn is consolidated as fundamentals of servitization. Furthermore, the driving characteristics separated by general environmental trends, financial-, strategic-, as well as marketing-drivers are discussed in detail. The final part of the analysis refers to the classification of servitization and the actual options and alternatives of implementation.},
note = {Publisher Copyright: textcopyright 2014 IEEE; 2014 IEEE 10th World Congress on Services, SERVICES 2014 ; Conference date: 27-06-2014 Through 02-07-2014},
keywords = {Business Models, Product-service-systems (PSS), SERVICE, service science, servitization, value co-creation},
pubstate = {published},
tppubtype = {inproceedings}
}
This paper attempts to explain the concept of servitization in order to declare and emphasize its capabilities in being an influential strategy that provides competitive advantage in manufacturing industries. This is conducted by a detailed elaboration of its notion and origins in the literature as well as the characteristics and processes regarding value co-creation, which in turn is consolidated as fundamentals of servitization. Furthermore, the driving characteristics separated by general environmental trends, financial-, strategic-, as well as marketing-drivers are discussed in detail. The final part of the analysis refers to the classification of servitization and the actual options and alternatives of implementation.